Photo of Guidepost Founder

Why I Created Guidepost

A personal experience changed how I think about planning—and what families actually need.


"Through a difficult experience I learned an important lesson:
estate planning and estate readiness are not the same thing."

Johanna Nagel-Kim | Founder, Guidepost

The Experience That Led to Guidepost

When my Dad passed away, we had what most would consider a well-prepared estate.

There were documents. Advisors. A plan.
But when it came time to act, we didn’t know where to start.

We spent time searching for information, confirming details, and trying to understand what needed to happen first.

Everything had been planned.
But nothing had been prepared for execution.

That experience made one thing very clear:
Estate planning and estate readiness are not the same thing.

Understanding the Gap

Through my career in management consulting and operational leadership, I've focused on bringing structure and clarity to complex situations.

From that lens, the gap between estate planning and estate readiness was straightforward:

  • Information wasn’t centralized.
  • Access wasn’t clearly documented.
  • There was no clear sequence of actions.

Research that Confirmed the Gap

To validate what I was seeing, I conducted research with 206 families about their estate readiness. The findings were stark.

Only 8.7% of families are confident that their successor will have the information necessary to execute their plans.

Even more concerning:
71% scored below 50% on estate readiness; essentially a failing grade from the majority of families.

The research revealed critical gaps:

  • 64% haven't documented their financial accounts for their successor
  • 65% don't have login details and passwords stored

The insight was clear:
Most families confuse having a plan with being ready to execute it.

This gap isn't theoretical. It's measured and real, and it affects 91% of families.

Guidepost Was Built to Close the Gap

Guidepost is not a replacement for estate planning. It is the layer that makes your planning usable.

It brings together:

  • Your assets, obligations and critical information
  • How to access everything
  • What the executor / trusted person should to do first

So that when someone else has to step in, they have information and clear direction.

Getting Started

Are you ready to start now?
If you already know that your family needs clarity, you can start building your Guidepost now.

PURCHASE GUIDEPOST

Want to see your own readiness score?
Do you score higher than 91% of families? Take the 2-minute assessment to find out.

SEE YOUR READINESS SCORE

"Preparation is not just about having a plan.

It’s knowing that someone else can step in and execute it."